blog – Lawton

Elevate Your Marketing Creative
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Elevate Your Marketing Creative

Aesthetic, Communication, Design, Magic Series, Personalization, Rebrand

Elevate Your Marketing Creative

When you see marketing that’s provocative, hilarious, or simply effortless, [...]

L@wton2022-09-23T22:26:47+00:00September 23rd, 2022|Aesthetic, Communication, Design, Magic Series, Personalization, Rebrand|

Campaign Materials that Work
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Campaign Materials that Work

Campaign Materials, Direct Mail, Mail, Marketing, Political Campaigns, Print

Campaign Materials that Work

If you’re running for office, you need political campaign [...]

L@wton2022-09-23T22:11:52+00:00September 23rd, 2022|Campaign Materials, Direct Mail, Mail, Marketing, Political Campaigns, Print|

Stop Wishing and Start Planning
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Stop Wishing and Start Planning

Communication, Magic Series, Marketing, Omnichannel Marketing, Personalization, Project Development, Rebrand, Self-Promotion

Stop Wishing and Start Planning

Whatever your marketing wishes are, a plan transforms them to [...]

L@wton2022-09-23T22:08:03+00:00September 23rd, 2022|Communication, Magic Series, Marketing, Omnichannel Marketing, Personalization, Project Development, Rebrand, Self-Promotion|

Customer Data — A Hidden Treasure
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Customer Data — A Hidden Treasure

Data Management, Direct Mail, Direct Marketing, Magic Series, Marketing, Personalization

Customer Data — A Hidden Treasure

Whether it’s a simple spreadsheet or a CRM system, a [...]

L@wton2022-09-23T22:27:31+00:00September 23rd, 2022|Data Management, Direct Mail, Direct Marketing, Magic Series, Marketing, Personalization|

Case Study — Avista Smart Meter
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Case Study — Avista Smart Meter

Case Study, Communication, Data Management, Direct Mail, Personalization, Planning

Case Study — Avista Smart Meter

A CASE STUDY Avista Smart Meter Mailings [...]

L@wton2022-09-23T22:28:01+00:00January 13th, 2022|Case Study, Communication, Data Management, Direct Mail, Personalization, Planning|

Case Study — Coldwell Banker
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Case Study — Coldwell Banker

Case Study, Direct Mail, Direct Marketing, Personalization

Case Study — Coldwell Banker

A CASE STUDY Coldwell Banker [...]

L@wton2022-09-23T22:28:19+00:00December 9th, 2021|Case Study, Direct Mail, Direct Marketing, Personalization|

More response, better results using personalized printing
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More response, better results using personalized printing

Data Management, Direct Mail, Direct Marketing, Personalization

More response, better results using personalized printing

If you’re investing in direct mail without using variable data [...]

L@wton2021-11-15T18:43:49+00:00November 10th, 2021|Data Management, Direct Mail, Direct Marketing, Personalization|

Bold Marketing! Risky? Exciting? Worth It? Absolutely!
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Bold Marketing! Risky? Exciting? Worth It? Absolutely!

Bold Marketing Series

Bold Marketing! Risky? Exciting? Worth It? Absolutely!

Creative Risk In this blog series, we will explore components [...]

L@wton2021-07-21T22:51:52+00:00July 20th, 2021|Bold Marketing Series|

Bold Marketing! The left and right brain meet
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Bold Marketing! The left and right brain meet

Bold Marketing Series, Data Management

Bold Marketing! The left and right brain meet

Data In this blog series, we will explore components needed [...]

L@wton2021-07-21T22:31:12+00:00July 20th, 2021|Bold Marketing Series, Data Management|

Bold Marketing! Using integrated media
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Bold Marketing! Using integrated media

Bold Marketing Series, Media

Bold Marketing! Using integrated media

Media In this blog series, we will explore components needed [...]

L@wton2021-07-21T22:49:45+00:00July 20th, 2021|Bold Marketing Series, Media|