EXPERTISE
Lawton has been part of the print, marketing, and communications industry in Spokane for more than 80 years.
Our team of experts has seen nearly everything, and if we can’t solve a problem, we’ve likely got a great connection who can help you out. Many of our employees have worked in the industry for more than twenty years and some over 40 years, we’ve learned a lot along the way.
EXPERTISE
Lawton has been part of the print, marketing, and communications industry in Spokane for more than 80 years.
Our team of experts has seen nearly everything, and if we can’t solve a problem, we’ve likely got a great connection who can help you out. Many of our employees have worked in the industry for more than twenty years and some over 40 years, we’ve learned a lot along the way.
CREATIVE
Elevate your marketing with our professional creative design.
Our team can assist you with all aspects of the creative process, from concept to completion.
BRANDING + STRATEGY
Engage your audience and lift your profits with targeted, relevant positioning, messaging, and identity. Your brand is more than just a logo. Let’s dive into how your customers perceive your brand and make sure you are telling a story they want to hear.
LAYOUT + DESIGN
Take advantage of our professionals, saving you time and money. Need help designing an ad for a magazine? Or do you need to create an entire magazine? From part of the page to an entire piece, we can organize, design, layout, and style for you so you can spend your time on more important things.
WEB DESIGN
Focus on your business, while we focus on your website. A print shop that does web design and hosting? We’ve designed hundreds of websites for our clients for over 20 years. Got a website that needs creative flair? We can take your site from average to awesome.
CREATIVE
Elevate your marketing with our professional creative design.
Our team can assist you with all aspects of the creative process, from concept to completion.
BRANDING + STRATEGY
Engage your audience and lift your profits with targeted, relevant positioning, messaging, and identity. Your brand is more than just a logo. Let’s dive into how your customers perceive your brand and make sure you are telling a story they want to hear.
LAYOUT + DESIGN
Take advantage of our professionals, saving you time and money. Need help designing an ad for a magazine? Or do you need to create an entire magazine? From part of the page to an entire piece, we can organize, design, layout, and style for you so you can spend your time on more important things.
WEB DESIGN
Focus on your business, while we focus on your website. A print shop that does web design and hosting? We’ve designed hundreds of websites for our clients for over 20 years. Got a website that needs creative flair? We can take your site from average to awesome.
MARKETING
Do you have a strategic marketing plan?
While it might sound complicated or overwhelming, it doesn’t have to be.
Our team will take the time to understand how to make your marketing investment yield the results you want. Great design and cool creative are awesome, but how does it help your business grow?
PLANNING
Working with your business goals and objectives in mind, the planning process simply defines and gives purpose to how your marketing will help you achieve them.
ANALYSIS
While looking within your own company is necessary, it’s important to understand what’s happening in your market. Who are your competitors? Who is your target audience (don’t say “everyone”!) and what motivates them to buy from you? What do you do better than the competition and why would your target audience do business with you?
DEVELOPMENT
Once there is an understanding of the overall business objectives, what makes your customers tick, and how you offer the solution, it’s time to tactically plan how that will get communicated.
IMPLEMENTATION
This is where the rubber hits the road. It’s time to implement the strategy to attract customers, drive revenue and meet your business goals with a marketing strategy that supports your overall growth.
PRINT + FINISHING
Let’s take your print marketing to the next level.
Print is hot again – that’s what the experts say. It’s tangible, credible, targeted, tactile, and extends the life of your campaign. Our team of experts will guide you through the whole process. Whether you need 100 simple postcards or 100,000 personalized brochures, we are able to scale our digital press up or down based on the project.
Creating innovative solutions that meet your business goals is our greatest strength. Personalization? No problem. Production efficiency? We’ve got you covered. Quality that counts? Of course.
BRANDED MERCHANDISE
Why fit in when you were born to stand out.
Whether you are looking for a specific item or just browsing for ideas, Lawton is your one-stop source. We can put your logo on just about anything you can imagine – from jackets for your team members, sweaters for your dogs, golf balls, glasses, notebooks, and so much more.
Promotional products are powerful marketing tools, providing a reminder to your customers of your business. Plus they’re fun! People keep promotional products and are more likely to buy from a company that has given them one.
DIRECT MAIL
Little things make big things happen.
From design to delivery, Lawton has you covered. Our team will save you time and money, while we handle the entire process for you. Whether it’s a straightforward postcard mailing to 100, or a personalized variable data project to 100,000, no job is too big or too small.
Automating direct mail is one of our specialties. Machine folding, insertion, tabbing, addressing, and metering ensure your direct mail will deliver on time and on budget.
Personalized Variable Data Direct Mail automates the direct mail process so that each direct mail piece is customized, designed and printed for a single person. Targeted personalization can result in response rates between 300-600% higher.
Lawton provides full database management services including data supplementation, targeting, and scrubbing. We prepare, evaluate, and format mailing databases using specialized software. We process all of the databases through the National Change of Address as well as the CASS to certify the databases, optimizing mailing cost efficiency and accuracy.
This is where the rubber hits the road. It’s time to implement the strategy to attract customers, drive revenue and meet your business goals with a marketing strategy that supports your overall growth.
